firefly launches the pixel player special edition
On June 10, 2026, firefly introduced “pixel player,” its first special edition featuring a solid metal roof. Limited to 333 units, the new edition is priced at RMB 135,800, or RMB 95,800, under the BaaS plan, with deliveries beginning the same day. Inspired by the “freedom to glow” spirit, firefly continues to expand the boundaries […]
firefly Receives Euro NCAP Excellence in Safety Award China
On April 23, the globally authoritative safety assessment organization Euro NCAP held its first awards ceremony in China, recognizing the top-performing Chinese models in safety across various segments. With its outstanding safety performance, firefly stood out among competing Chinese brands, claiming first place in the Small Family Car category and receiving the “Euro NCAP Excellence […]
firefly presents “glow rod garage” at Milan Design Week 2026
Milan, 20 April 2026 — During Milan Design Week, firefly presents glow rod garage, an immersive installation at Fuorisalone in Milan’s Brera Design District. At its centre is the firefly Designer’s Edition by Kris Tomasson, which introduces the firefly glow rod as its defining design concept, reinterpreting the culture of car customization and hot rod’s […]
“Shine Brighter” firefly Launches Upgraded Model
On April 7, 2026, firefly reached a new milestone in its brand journey. One year after launch, the brand has earned strong recognition from both users and the market with its compelling product strength, making premium small electric vehicles an increasingly popular choice for urban lifestyles. Guided by its brand spirit of “freedom to glow,” […]
firefly Crowned 2026 World Urban Car
The internationally authoritative 2026 World Car Awards were officially announced at the New York International Auto Show. firefly, the smart electric high-end small car from NIO, was named the World Urban Car. This marks the first time that NIO and firefly have received this honor, underscoring international recognition of the brand’s product excellence and vision […]
NIO’s Small Car Brand firefly Starts RHD Production as Global Expansion Accelerates
On November 18, 2025, NIO’s high-end small car brand firefly started mass production of its right-hand drive (RHD) model, with the first units headed for Singapore. This marks a major step forward in firefly‘s global expansion, paving the way for entry into more international markets. Since its launch on April 19, firefly has kept up an impressive pace in global […]
Euro NCAP: firefly Sets new Safety Benchmark With 5-Star Rating
· firefly is already the sixth model from NIO tested under the latest standard to earn five out of five stars in Euro NCAP· firefly achieves a grand slam of top safety ratings in both European and Chinese crash test programs, including Euro NCAP, C-NCAP, and C-IASI· firefly convinces in the renowned Euro NCAP safety tests with advanced […]
five awards for NIO and firefly
Double success at the Red Dot Award and three honors at the German Brand AwardNIO and firefly recognized for innovation and design excellenceHolistic, user-focused approach to product and brand design earns accolades Amsterdam, July 03, 2025 – NIO, a global smart electric vehicle company, has secured five major accolades for its NIO and firefly brands. At this year’s Red Dot […]
NIO and firefly expand into Portugal, Greece, Cyprus and Bulgaria and start a distribution model in Denmark
– NIO takes the next step in its European expansion journey with local distribution partners. – A new multi-brand offering with NIO and firefly to reach new user groups. – Partnerships with local distributor groups set the foundation for expansion. Amsterdam, June 17th, 2025 – NIO, a global smart electric vehicle company, is […]
NIO and firefly announce expansion into seven additional European markets in cooperation with local distribution partners
– NIO plans to expand into Austria, Belgium, Czech Republic, Hungary, Luxembourg, Poland, and Romania as the next step in its European growth journey. – NIO introduces a multi-brand offering with NIO and firefly to reach new user groups. – Partnerships with local distributor groups set the foundation for expansion. Munich, June 3, 2025 […]