freedom to glow
moving with purpose, glowing from within and doing what you love: we call it ‘freedom to glow', and it lives at the heart of our brand. our logo, inspired by the firefly, captures that spirit: the wings and body stand for freedom and motion and the energetic glowing tail is a symbol of self-expression, our inner radiance.
our mission
liberate people
from compromise
our spirit
shine bright
we made firefly for people like you - confident, curious, and up for the ride. giving you the freedom to move your way: easy, flexible, and in style. feeling at home on the go. every trip becomes a chance to shine your own way.
our dna
vividfresh and energetic, for positive emotions and a lasting impression
thoughtfulwith logic and purpose, for an intuitive experience
solidwith a timeless appeal, conveying trust and confidence
our ambition
we believe everyone has the right to electric mobility. anytime. anywhere.freedom is an attitude, glow is a way of life: we want to bring freedom and flexibility for all.
